04Professional Services — Law — 2025
Hartwell & Associates
A boutique law firm whose website undersold its reputation. A composed, authoritative redesign that makes expertise legible in seconds.
Counsel you can
stake a name on.
Boutique litigation and counsel for businesses and families — since 1994.
Services
Website Design · Development · Content Structure · Consultation Booking
Industry
Professional Services — Law
Live Site
Demo preview shown — live client links on request
The objective.
Communicate credibility fast: practice areas, attorney experience, and a discreet path to book a consultation.
The challenge.
The previous site read like every other firm — stock gavels, vague copy, no reason to choose them over a competitor two tabs away.
The approach.
Rewrote page hierarchy around client questions, not firm org charts.
Deep navy and brass art direction: traditional weight, modern execution.
Attorney profiles and practice pages designed to rank and reassure.
Key features
- Practice area pages
- Attorney profiles
- Consultation booking
- Resource library
- Accessible, WCAG-conscious build
Mobile Experience
Counsel you can
stake a name on.
Boutique litigation and counsel for businesses and families — since 1994.
What it changes.
01
Consultation requests arrive pre-qualified by practice area
02
The site now supports referrals instead of undermining them
03
A foundation ready for content and SEO growth
Expected benefits shown for this demo project — replace with real results after launch.